Anyone can have an idea. Make sure they don't have yours.

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Inspiration
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Sweet As

‘Coconut Ice’ is a large tasty pink-red peach. Crispy and sweet with a white flesh - it tastes amazing! Grown in the sunny Hawkes Bay.
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Which IP to protect
[internal link] Types of intellectual property protection [310 KB PDF].

Education

No idea? What is intellectual property? How does it work and why does it matter… learn more

Connection

Hello world! You had an idea and the IP is protected, so you need a path to market... what now?

Protection
[image] patents.

Patents

Protect inventions
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[image] trade mark.

Trade Marks

Protect brands, identity, and logos
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[image] designs.

Designs

Protect product appearance
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[image] pvr.

Plant Variety Rights

Protect new plant varieties
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[image] copyright.

Copyright

Protect original works
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