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Education
Several IP assets can be tied up with your innovative and creative work. The guide below can help you capture your newly created IP, links you to more information, and lists some professional consultants and government organisations that could assist you.
Your creation or innovation | Potential IP assets | Information links and suggested contacts |
A sign that identifies goods or services for trade | Registered trade mark - ® Unregistered trade mark - ™ | |
An invention | Patent* Registered design* Copyright Trade secret Confidential information | |
A product design | Copyright Registered Design* Shape trade mark^ Patent* Confidential information | |
A plant
| Plant variety right Patent for a new plant breeding method Trade mark to sell plants or promote your botanical services | |
A company’s legal identity
| Company name
| |
An internet address | Domain name | New Zealand Domain Names Commissioner |
Your business reputation
| Goodwill earned from trading
| |
Training and promotional material | Copyright Trade Mark Company name Confidential information | |
Music | Copyright works like music, lyrics, arrangement, sound recordings and live performances Trade mark for delivering services and merchandising products Company name | Record Industry Association of New Zealand |
| Film | Copyright works like scripts, digital recordings, costume and set designs Company name | What is copyright? |
Art | Copyright Design Trade mark | |
Key
* Best business practice is to make the commercial decision to file a patent or design application before releasing information or marketing.
^ Generally requires significant evidence of use for trade mark registration
![[link to Ministry of Business, Innovation and Employment website].](http://www.iponz.govt.nz/cms/image-library/footer-items/MBIE-logo-EPS-format.png/image_thumb){kind=logo}
