Collective IP rights

Collective IP rights

Normally intellectual property (IP) rights are primarily for the use of the owner (or who they’re licensed to). Collective IP rights are shared by multiple people, businesses, or organisations and typically help show that goods and services are of a high quality. We have pulled together a brief overview of these below.

What are collective IP rights?

Collective IP rights are shared by groups of people, businesses, or organisations. They include:

  • Collective trade marks
  • Certification trade marks
  • Geographical indications

Collective trade marks

Collective trade marks are commonly used by members of an association to indicate they are part of a collective. This differs from a standard trade mark which is used to distinguish the goods or services that originate from a single party.

Examples of collective trade marks

mta logo

mta ASSURED

NZ trade mark number: 711593

Owned by: MOTOR TRADE ASSOCIATION INCORPORATED

View this collective trade mark
mb member logo

mb Member

NZ trade mark number: 805772

Owned by: REGISTERED MASTER BUILDERS ASSOCIATION OF NEW ZEALAND INCORPORATED

View this collective trade mark
financial advisers logo v2

INSTITUTE OF FINANCIAL ADVISERS MEMBER

NZ trade mark number: 780811

Owned by: INSTITUTE OF FINANCIAL ADVISERS INCORPORATED

View this collective trade mark

Find out more about collective trade marks

About collective trade marks

Certification trade marks

Certification trade marks are a brand to show that the goods or services the trade mark is used on meet requirements set by the owner of the trade mark. Certification trade marks often show that the goods or services have certain qualities. A key difference from other trade marks is that for certification marks, the owner of the trade mark as the certifying authority, cannot trade in the goods or services that trade mark is used on.

Examples of certification trade marks

coeliac crossed greain logo

Crossed ear of grain

NZ trade mark number: 606588

Owned by: COELIAC NEW ZEALAND INCORPORATED

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ul certified logo

UL CERTIFIED

NZ trade mark number: 853560

Owned by: UL LLC

View this certification trade mark
TM976133

NEW ZEALAND MADE

NZ trade mark number: 976133

Owned by: BUY NEW ZEALAND MADE CAMPAIGN LIMITED

View this certification trade mark

Find out more about certification marks

About certification marks

Geographical indications

Geographical indications (GIs) are all about where something is made. They are a sign of authenticity and quality. GIs are used by producers of specific products to link their product to the reputation of the place the products are from. The most famous GI is Champagne – the sparkling wine that comes from the Champagne region in France.

GIs are applied for by an association of producers, for example a wine producers association, and can be used by any producer of that product from that region. GIs can only be used for the products they’re registered for if the products are made in that place. When applying to register a GI the applicant will need to state what makes that type of product from that region different, such as a unique combination of climate and soil.

Examples of geographical indications

gi1026champagne

Champagne (wine)

NZ GI number: 1026

Owned by: Comite Interprofessionnel du Vin de Champagne

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gi1004marlborough

Marlborough (wine)

NZ GI number: 1004

Owned by: Marlborough Winegrowers' Association Incorporated

View this geographical indication
gi1005hawkesbay

Hawke’s Bay (wine)

NZ GI number: 1005

Owned by: Hawke’s Bay Winegrowers Association Incorporated

View this geographical indication

Find out more about geographical indications

About geographical indications